At Kasi Insight, we believe understanding human connection is key to shaping products, services, and marketing strategies that truly resonate with consumers. Our latest report explores how love, communication, and relationships evolve in Kenya, providing brands with data-driven insights into modern relationships.
Using real-time consumer data, this report examines how Kenyans define love, express emotions, and make decisions in partnerships. It offers a fresh perspective on shifting societal norms, financial dynamics, and emotional expectations, helping businesses align their strategies with evolving consumer values
What’s Included:
- The enduring belief in love, shaped by financial and generational factors
- Trust and communication as the foundation of strong relationships
- Shared decision-making and financial security in partnerships
- Evolving relationship roles and financial fairness
- The hidden challenges: Gender-based violence and access to support
- What this means for brands?
Number of Slides: 17
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